Launched at CES 2026, DV Authentic Streaming TV enables advertisers to unify premium content discovery, reporting, analytics ...
NBCU is testing agentic systems that can automatically activate campaigns across its entire portfolio – including live sports ...
Cultural touchstones like the Super Bowl, Winter Olympics, and World Cup will bring fans across the globe together in ...
Launched at CES 2026, DV Authentic Streaming TV enables advertisers to unify premium content discovery, reporting, analytics ...
New AI-powered solution integrates program-level intelligence, AI-Agent content discovery, performance optimization and ...
PubMatic has launched a new operating system designed to enable autonomous agent-to-agent advertising execution across ...
By openly saying, ‘This isn’t for you,’ brands signal focus and specificity. That helps the right customers feel a stronger ...
Let’s dig into the relative performance of MediaAlpha (NYSE:MAX) and its peers as we unravel the now-completed Q3 advertising ...
Google quietly published a research paper on personalized semantics for recommender systems like Google Discover and YouTube.
Reddit introduces Max campaigns, a new automated campaign type designed to simplify setup, improve performance, and provide ...
The fitness brand's jarring new ad campaign channels anti-AI rage in a new ad campaign featuring distorted images and deepfakes of Pope Francis and Justin Trudeau.
“We’re delivering news all the time on FAST, not just five to six on broadcast TV,” she said at NAB Show New York, noting ...
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