Supply Side Platforms, Demand Side Platforms, ad networks, publishers & intermediaries being forced to rethink pipelines, ...
India's developing digital ad business is witnessing a new debate - better reach vs cheaper impressions. This debate is crucial as the market for programmatic advertising in India is expected to make ...
A coalition of leading industry players has launched A Roadmap for Programmatic TV in Europe — a five-point action plan to unlock growth, reduce fragmentation, and support the growth and development ...
According to WARC, declining addressability, brand safety and ad fraud are set to define programmatic advertising over the next year. Paul Stringer: “Our Future of Programmatic report arrives in the ...
HELENA—The Montana Department of Environmental Quality (DEQ) has prepared a draft programmatic environmental assessment (EA) for the installation of regulated underground storage tanks (USTs) at new ...
With the rise of AI content to help make programmatically generated content more SEO-friendly, many publishers and businesses are considering investing in programmatic SEO. In this article, I’ll ...
Ripple reported an increase in over-the-counter (OTC) sales of its XRP cryptocurrency in the second quarter of 2020, totaling $32.55 million, compared to $1.75 million in Q1 2020. Former SEC Officer, ...
NEW YORK, NEW YORK, UNITED STATES, February 21, 2023 /EINPresswire.com/ -- Audigent, the leading data identity, curation, and activation platform, today announced ...