It’s not the first time she’s raved about the find — which is currently on sale for just under $10 — as she also declared it ...

When it comes to J-Beauty, a lot of people tend to focus on Japanese skin care, but we are here to remind you not to sleep on ...

New Year 2026 is just around the corner, bringing parties, countdowns, and endless photo ops. This blog captures the vibe of ...

Learn how to apply eyeshadow and lashes over lash extensions in this fun tutorial! Using the LimeCrime Venus Palette, I show ...

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Oakland-based lab LUUM has unveiled a groundbreaking robot lash tech at Ulta’s South San Jose store, aiming to revolutionize the beauty industry. The LUUM Precision Lash machine utilizes robotics, AI, ...

What is the trick to putting on false eyelashes? Whether you’re a self-proclaimed beauty expert or prefer the natural look, everyone agrees that applying false eyelashes is intimidating. It’s ironic ...