Infomercials offer marketers a way to potentially sell thousands of units of product, if not more. While many may scoff at these commercials, they obviously do work and they do appeal to a certain ...

With the ongoing pandemic, even more people are turning to online, cable and streaming services to buy products they want and need. Though infomercials have been around for a while, this medium ...

The Screen Actors Guild's 2003 Commercials Contract, which has been extended to 2008, covers infomercials shot on film, although the guild also has a separate five-page agreement that deals with them ...

The car is brand new. You can see the lights of the sound studio reflect off its shiny body. No dings, no scratches, nothing but perfection. But wait. The man standing next to the car is starting to ...

Don’t worry: This isn’t political. And I’m not trying to sell you anything. But I do want to pitch you on a simple premise that, to communicate effectively to anyone (customers, constituents, ...

Political conventions are made for TV. But this year's Democratic National Convention was virtual only. NPR discusses how the first night played out for viewers. With no crowd and very few lives ...