A new era has emerged from the world, as it centers on everything AI, with Adobe also joining in this development with their latest generative AI coming for video and audio editing via the Firefly AI.

Once you’ve got a clip you’re happy with, the easiest win is simply to download it and drop it into your usual edit. As you ...

Adobe previews generative AI video features in Firefly, adding Text to Video and Image to Video options for easier video editing. Firefly has generated over 12 billion images, with new video AI tools ...

Whether you’re a small business trying to promote your services, a content creator looking to polish your latest YouTube post, or simply someone who wants to experiment with making cool home videos, ...

Just a year and a half ago, the latest and greatest of Adobe's Firefly generative AI offerings involved producing high-quality images from text with customization options, such as reference images.

Adobe reported an 11% constant revenue growth and 13% adj. EPS growth in Q4 FY24, with a lower-than-expected guidance for FY25. I believe the broad availability of Firefly Video Model in early 2025, ...

“Computer, ENHANCE!” It’s a popular phrase in more than a few movies, usually involving security personnel. Of course, those of us in the IT industry know what a load of bollocks the enhancements ...

Adobe Inc (NASDAQ:ADBE) is actively gathering videos to fuel the development of its artificial intelligence text-to-video generator. This move aims to keep pace with rivals like OpenAI, which recently ...

Adobe partnered with YouTube to bring a new YouTube Shorts space to the Premiere mobile app on iPhone and iPad.