Even people who think about their health when it comes to diet and regularly adhere to recommended guidelines know that the smell and appearance of something that is “bad” for us, like french fries, ...

Sequential priming measures of implicit social cognition: A meta-analysis of associations with behavior and explicit attitudes. Personality and Social Psychology Review (published online 5 April 2012) ...

The popular notion of subliminal information is that it streams into an unguarded mind, unchecked and unprocessed. However, neurobiologists' experiments are now revealing that the brain does ...

Previous research suggests that priming of behavioral concepts (e.g., drinking water) motivates consumers outside conscious awareness, but only if primes match a current need (e.g., fluid deprivation) ...

Subliminal messaging – we’ve all heard about it. But it doesn’t really work, right? New research from Valentin Dragoi’s lab at the University of Texas at Houston suggests that subliminal images can ...

Subliminal advertising first made its modern debut in a 1957 advertisement, during which a brief message flashed, telling viewers to eat popcorn and drink Coca-Cola. Since that time, subliminal ...

The popular notion of subliminal information is that it streams into an unguarded mind, unchecked and unprocessed. However, neurobiologists' experiments are now revealing that the brain does ...

What follows is a response to a recent article in ScienceNews on the replicability of priming effects in social psychology. [Also relevant is a new article in Nature online by Ed Yong concerning the ...