The scientific study of both internal mental processes and observable behavior is known as psychology. It explains activities ...

According to the Josh Bersin Company, only 25% of companies report that their leadership development programs significantly improve business performance. Another way to say that: three-fourths of CEOs ...

When it comes to persuasion, whether it’s convincing customers to buy a bottle of whiskey or changing hearts and minds in an election, nothing beats the power of behavioral science. The Fast Company ...

Behavioral science is increasingly being applied outside university laboratories to industry settings, making an impact in the real world. I had the opportunity to interview ten leaders paving the ...

Is there a central concept that pervades and frames modern empirical natural science? Could a single idea weave throughout natural scientific inquiry and frame the essential fabric of our objective ...

In just a few years, the world has witnessed major challenges, including the disastrous impact of climate change, political polarization, economic downturns, and violent conflict, as well as a global ...

In a recent podcast, Richard Shotton unpacked the psychology of sound, showing how radio advertising influences behavior ...

Behavioral science is an essential area of research that marketers rely on to effectively serve consumers. The work behind behavioral science helps marketers better understand consumer behavior and ...

Research suggests that elite athletes are tactically creative and have psychological profiles similar to those of fighter pilots. Want to help employees up their game? Try these 3 science-based hacks ...

The Department of Health Behavior and Nutrition Sciences offers a 4+1 BS/MS program that allows students to complete both the Bachelor of Science degree in Health Behavior Science and the Master of ...