If you think you know your perfect foundation shade, be prepared to question everything. After all, you’ve never had shade options like this. PUR is launching 100 shades of foundation and concealer ...

Page Six may be compensated and/or receive an affiliate commission if you click or buy through our links. Featured pricing is subject to change. Since becoming a breakout social media star, Alix Earle ...

When Fenty Beauty by Rihanna launched its first collection with a more than 40 shades of foundation, it sent product developers, who had previously considered anything more than 12 shades to be ...

If you've got a soft spot for anything that will induce nostalgia (who doesn't), then there's a new beauty drop that you'll want to get your hands on immediately. All of the info on where to buy the ...

For so long, too many brands got away with doing the bare minimum when it came to providing inclusive shade ranges; fortunately, more and more companies are stepping up to the plate to cater to a wide ...

Just when you thought unicorn beauty was on its way out, the makeup gods delivered with the rainbow-filled collaboration of our dreams: Pür Cosmetics x My Little Pony. The launch is in honor of My ...

These days, beauty brands release foundations at their own peril - if it's not available in at least 40 shades, we're not into it. And rightly so - it's 2019 people, there really is no excuse to be ...