“Ohio.” “Brat.” “Cringe.” “Weird.” Coconut emojis. Viral memes are omnipresent this campaign season, distilling concepts, images and ideas into simple, replicable formats that spread rapidly online.
In a previous post, I examined the psychological power of conjunctions, especially that warm, fuzzy, inclusive conjunction: and. Here we expand our focus to the psychological power of words in general ...
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