Coca-Cola and Pepsi have been battling for decades, and things heated up in the 1980s.

Look, Pepsi, we've been through this. The brand has an insatiable appetite for poking fun at Coca-Cola in its ads, which only serves to emphasise its position as the underdog. And while Coke's recent ...

The Pepsi Challenge is going back out on the road in 2026 after the company claims Pepsi Zero Sugar heavily won out in its ...

Pepsi is bringing its revived Pepsi Challenge to Atlanta from May 8–11, inviting locals to a blind taste test against Coke Zero Sugar at multiple city locations. Participants who choose their favorite ...

A close up on a customer filling a cup full of soda at a beverage dispenser - Nutthaseth Vanchaichana/Getty Images The common phrase, "Is Pepsi okay?" might disappoint some and excite others, ...

Coke Zero vs. Pepsi Zero: Both sodas want your drink dollars. I remember the original Pepsi Challenge, back in 1975, when Pepsi shook the soft-drink world to its fizzy, caramel-colored core by ...

The regular versions of Dr Pepper and Pepsi are now tied with each other in the No. 2 soda spot. Oleksandr Blishch - stock.adobe.com In the battle between Coke and Pepsi, Dr Pepper is coming out on ...

Editor’s note: This story has been updated. Deep in the heart of Coca-Cola territory in Georgia, PepsiCo is launching a new front in the cola wars — with the return of the Pepsi Challenge blind taste ...