Lego launched a campaign that breaks down gender stereotypes around who qualifies as a “builder,” with a focus on empowering girls, according to a press release. “She Built That” centers on a music ...
Run-DMC's "It's Like That" has been reimagined into a girl power anthem thanks to LEGO Group and Global Girls Crew. With shows like Bob the Builder and gender norms typically aligning males with ...
RUN DMC Teams Up With LEGO and Global Girls Crew for 'She Built That' Campaign A remix of ‘It’s Like That,’ created to inspire girls to see themselves as builders.