HE WAY CHILDREN PLAY with toys has been changing for years now. With the introduction of the toys-to-life genre, kids who would have been immersed in the world of action figures and Legos have been ...

With the help of the designer of Tamagotchi and Transformers toys, Jumo is trying to breathe new life into the “toys-to-life” category that combines physical toys with digital games with a new title ...

Skylanders and Lego Dimensions continue to perform well for younger players but with the demise of Disney Infinity there is a question mark whether the toys-to-life experiment is in decline. Unless ...

Kids, especially boys, have developed a new taste in entertainment compared to children their age more than a decade ago. Sure, they're still interested in robot and cars and anything that goes boom, ...

Toy companies and media companies go together like peanut butter and jelly, with TV shows like Transformers and Strawberry Shortcake launching along with toy lines that went on to sell millions. In ...

Infinite Arms is a toy-driven video game that will hook RPG fans with deep customization and strategic robot battles. This is a collectable line of robots in the style of the large Transformers. More ...

Infinite Arms its a game for toy collectors. A new outfit called Jumo, Inc. has just announced its first game, Infinite Arms. It’s described as a “connected, free-to-play gaming experience” that’s ...

Forbes contributors publish independent expert analyses and insights. Andy Robertson reports on technology & digital play. Even scratching the surface of Infinite Arms, and at this stage that's all we ...

For industry veterans, the three members of development studio Jumo seem nervous. Sitting shoulder-to-shoulder at a long conference table, they make friendly, eager introductions; they hop up as soon ...