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Proposed by Gijs Van Wulfen in 2011, the FORTH Innovation Map Model argues that a good new product idea will help enterprises ...

During many brainstorming sessions, there are participants eager to share their unique ideas, but as the discussion unfolds, the louder voices dominate, and their thoughts get lost in the noise. We’ve ...

How do businesses find success with winning ideas? Ideation is a term often thrown around, but not necessarily understood fully. This process of coming up with potential ways to address a problem, ...

As methods like NGT and ideawriting involve silent or independent idea generation, but also an opportunity for face-to-face discussion and clarification of ideas, they have the potential to reduce or ...

Coming up with creative ideas is tough enough as it is, but coming up with good ideas is even harder. Everyone has their own little system for this, and in a blog post, Amjad Masad shares what he ...

Brainstorming doesn’t work. But these 3 alternative ideation tactics could help you generate more than 100 ideas in just 30 minutes. If you’ve ever been a part of an unproductive brainstorming session ...

Trying to think up new ideas is a counterintuitive process. Do you ever notice that the harder you look for it, the harder it is to find? It’s incredibly frustrating when you focus your mental energy ...

On the one hand, you want to inspire and enable people to come up with the most outlandish, wonderful new ideas. On the other hand, you need to move forward in a way that all can follow. Break the ...