“Make a lead magnet,” they said. Well, you’ve written an ebook, or designed a checklist, or put together a quiz or video series or email mini-course or whatever… and people still aren’t signing up for ...

Generating new leads and growing your law firm is probably one of your biggest goals – and most common challenges. Sure getting traffic to your site is nice, but there’s not much of a point if those ...

Not every customer who visits your website is willing to buy immediately. In fact, it takes time to build trust and prove your value. After you've done that, you might get a few customers to pay for ...

If you don’t have a lead magnet, get one now. A lead magnet is something you give away in exchange for an email address. It can be accessed instantly, with high perceived value and high actual value.

Creating a lead magnet is an effective way to capture leads and build your email list. To create a lead magnet, start by identifying the needs of your target audience and what type of content they ...

Lead magnets are the cornerstone of a solid demand gen strategy. But not all lead magnets are created equal. In this free training, Kenda Macdonald will show you how to create a lead magnet that ...

A lead magnet is a free resource or deal offered by marketers to customers in exchange for their contact information. They are a tool for capturing leads and building a list of interested prospects.

Lead magnets have long been an effective tactic for generating more leads and growing an email list. Popular in the marketing industry, lead magnets can also be used by independent business owners to ...

Your website will attract two kinds of visitors: buyers and browsers. Your buyers are ready to buy; their wallets are open. But your browsers are on a quest for ...

Opinions expressed by Entrepreneur contributors are their own. “Make a lead magnet,” they said. Well, you’ve written an ebook, or designed a checklist, or put together a quiz or video series or email ...