Hefty and its agency Havas Chicago are helping online consumers avoid politics after seeing research that finds 80% of people are frustrated by the increasingly negative tone of political ads. At 6:00 ...
WWE superstar John Cena is helping to take out the trash, serving as a pitchman for Hefty in several funny new advertisements which also feature Rob Schneider. WWE star John Cena showed up in a few ...
Hefty, known for their storage and disposal products, decided to “clean up” the internet with Havas Chicago, through a digital campaign that removed political ads on the top of news websites. By ...
Are you a print subscriber? Activate your account. By Garett Sloane - 1 hour 22 min ago By Ad Age Staff - 1 hour 48 min ago By Erika Wheless - 2 hours 52 min ago By Tim Nudd - 3 hours 8 min ago 5 ...
LAKE FOREST, Ill., Feb. 11, 2019 /PRNewswire/ -- Who's ultra-strong, ultra-charming, and loves a good value? For the third straight year, WWE Superstar and actor John Cena is teaming up with Hefty ® ...
If you’re interested in garbage, the crass objectification of male celebrities, or both – or if you consider the two roughly equivalent – have I got a false advertising case for you! Despite their ...