After 20 Years, Subway Just Brought Back Its Old Loyalty Program, and the Math Is Kind of Intriguing This is a story about ...

ShipStation reports that e-commerce success hinges on authentic customer relationships over traditional loyalty programs, ...

The loyalty program disappeared two decades ago, but is back and gives customers a chance to earn free food and discounts.

In the retail ecosystem, securing and cultivating customer loyalty is not just a strategy; it's a vital lifeblood for sustained growth. With the cost of acquiring new customers outstripping the ...

A customer loyalty program shouldn’t focus on your brand preferences — it should be all about the customer. Omnichannel loyalty programs can be one of the most successful tactics for boosting revenue ...

McDonald’s customer rewards program has signed up 26 million members since its U.S. launch almost a year ago, on par with some of the biggest loyalty programs in the business. But signing up customers ...

Switching costs are zero. Expectations are high. Learn the strategies that stop churn and keep customers engaged for the long ...

Many supermarkets and grocery stores have loyalty programs that offer exclusive discounts, perks and other rewards that can ...

The fast-food sandwich giant’s new “Sub Club” program gives a free footlong sandwich after just three same-sized purchases, ...

Loyal customers are invaluable to any business. Implementing a customer loyalty program can be a fantastic strategy to enhance customer retention and drive recurring revenue. In many instances, such ...

As competition in the QSR and fast casual space continues to heat up – and consumers look for ways to cut back on their daily spending – marketing teams need to take a fresh look at their loyalty ...

Just about everyone has a key chain full of plastic cards for discounts at various stores. The traditional loyalty offerings from many retailers involve collecting lots of customer data, but companies ...