For the amount of time and effort it takes to apply makeup, you hope your look lasts all day. Even if you use long-wear makeup products, however, they’re still prone to fading. Cover FX claims their ...

Cover FX has been a longtime leader in the base makeup department, with high-quality foundations and even more impressive shade ranges. In February Power Play Foundation, a 40-shade line of ...

In an industry where there is an overwhelming amount of product launches daily, Product Of The Week helps you cut through the noise. To help you find your new beauty and wellness favorites, this ...

Another day, another beauty company coming out a new, inclusive line. This time, it's Cover FX's Power Play Concealer, and it's available in 30 gorgeous shades. The brand promises that the long-wear, ...

At this point, there’s really no excuse for major beauty brands to not have a wide range of makeup shades — and yet so many people’s skin tones are underrepresented. In an effort to change the tide, ...