Fifteen years ago, Connected TV (CTV) advertising began as a programmatic advertising format thanks to the rise of streaming services and smart TVs. Today, marketers have fully embraced the strategy, ...
LOS ANGELES, Aug. 26, 2025 /PRNewswire/ -- ElementalTV, a leading innovator in CTV advertising technology, has announced that it has been selected as winner of the "Best CTV Monetization Platform" ...
As CTV advertising grows in popularity, advertisers are eagerly embracing the explosion in programming options and the growing programmatic market. This has led to many seeking data signals that will ...
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