Eyeshadow bases are designed to enhance and intensify your eyeshadow color. They have a sticky texture that helps the eyeshadow grip to your lid and stay on longer. Some bases can double as concealer ...

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In this day and age of glitter eyeshadow and high-def, Instagram-worthy makeup, ensuring your eyeshadow game stays on point is crucial. And between sun exposure, sweat streaks, facial sunscreen, ...

There's no point carefully applying layers of eyeshadow if it's all going to be wiped off as soon as you've left the house. Or, if you're opting for a vibrant look, you don't want to waste all of that ...

There’s nothing worse than spending your morning perfecting your eye makeup only to have it rub off midday. You may already be using a primer to keep your foundation in place throughout the day while ...