A study published in the Journal of Marketing sheds light on the complex dynamics of authenticity in influencer marketing, ...

Buzzwords about creativity and fulfillment are no substitute for the tangible benefits employees seek in the workplace.

authentic: not false or imitation; true to one’s personality, spirit, or character; made or done the same way as an original - Merriam-Webster Dictionary The Merriam-Webster dictionary company named ...

Authentic and vulnerable are two words I am hearing often when I ask people what they like about the person they report to and the people in the top leadership roles. My experience is that these words ...

Ukrainian-born digital creator and lifestyle influencer Yanina Makoviy has built a thriving global community by fearlessly blending humor with heartfelt authenticity. Photo courtesy Yanina Makoviy.