The terms "upstream" and "downstream" refer to two different, but equally important, aspects of marketing. Upstream marketing is focused on strategy and the long-term market situation, while ...

Upstream profitability is challenged if oil markets remain oversupplied and prices modest. The solution is a sustained focus on deep structural change. There’s much Upstream operators can learn from ...

Disruptive innovation is the practice of reshaping a market or activity using novel processes and technologies. The idea has been around since the mid-90s, but it only started having a significant ...

Upstream operations focus on oil exploration and extraction; downstream operations process crude into products. Effective energy chains require balance between upstream production and downstream ...

Downstream Operations Can Relieve the Pressure of Higher Titers and Cell Densities without Undue Disruption Platform manufacturing keeps driving the industrialization of bioprocessing, both upstream ...

Shell’s strategy focuses on cost reductions, increased shareholder returns, and maintaining strong upstream and downstream operations to ensure stability in a volatile energy market. Management is ...

Forbes contributors publish independent expert analyses and insights. Dr. Lance B. Eliot is a world-renowned AI scientist and consultant. It’s parable time. Some of you might be familiar with a ...

James Chen, CMT is an expert trader, investment adviser, and global market strategist. Thomas J. Brock is a CFA and CPA with more than 20 years of experience in various areas including investing, ...