While some platforms come and go, the Roblox craze is here to stay. Roblox reaches younger audiences, making it especially important for parents to understand. While you don’t have to become a Roblox ...

e.l.f. Cosmetics is applying a new layer of innovation to its Roblox experience, adding real-world commerce powered by Walmart. Starting today, beauty gurus can visit the e.l.f. UP! experience’s ...

While it first launched back in 2006, Roblox has evolved over the recent years into one of the most popular virtual playgrounds on the planet. At its core, Roblox is a gaming platform that allows you ...

Walmart announced today that it is stepping into the metaverse with two new experiences on Roblox: “Walmart Land” and “Universe of Play.” The virtual worlds are aimed at younger Walmart customers and ...

Warner Bros., Roblox and Fandango have teamed up to launch a virtual box office for Tim Burton’s upcoming “Beetlejuice” sequel inside of the online gaming platform. Beginning Monday, Roblox users ages ...

Surrounded by virtual cliffs and a cascading waterfall, dragon riders on Roblox’s massive online gaming platform immerse themselves in a memorable scene from “How to Train Your Dragon.” In the ...

Roblox and Warner Music Group announced that the popular band Twenty One Pilots will hold a virtual concert inside Roblox. The game platform, best known as a haven for kids, has grown up and is ...