“Your cookers are bursting, and nobody wants to buy them.” With these words, a shopkeeper in Lucknow flung open the doors of his warehouse to show me row upon row of pressure cookers, all of them ...
In the annals of Indian advertising history, a punch line that remains unmatched in popularity and recall value is “Jo biwi se kare pyaar, woh Prestige se kaise kare inkaar”. This line was picturised ...