We all thought Google had injured paid search as we know it. The company rolled out significant changes to its desktop Search Engine Results Page (SERP) layout last year. Essentially, it removed the ...

Organic search visibility is a measure of how often a website appears in unpaid (organic) search results on Google and other search engines. High organic search visibility means a site ranks well and ...

It seems our attention spans are getting shorter by the day. And it's no surprise when you think about it: We're living in a time when we're continually overwhelmed by unsolicited content and a ...

NEW YORK--(BUSINESS WIRE)--More than half (51%) of people place more trust in a brand that ranks high in natural or organic search results than one that appears as a sponsored or paid advertisement, ...

ProfileTree founder says businesses relying solely on Google rankings face significant visibility loss as users shift to AI-powered search alternatives. The search landscape has fragmented across AI ...

AI is changing search, but traditional SEO still drives most traffic. Real-world data shows which tactics continue to perform.

Do you own all available Google Search real estate for branded searches? If not, read on to learn to optimize for branded organic search. When someone is searching for your brand, you want your ...

SEJ STAFF Matt G. Southern Senior News Writer at Search Engine Journal Organic search just saw its strongest visit growth in over 2 years, according to Merkle’s Digital Marketing Report for Q4 2017.

If case you haven’t noticed, pay-per-click ads are slowly taking over Google’s search engine results. That should come as no surprise since approximately 97% of Google’s revenues are generated by its ...

The following is a guest piece by Zerlina Jackson and Evan Finkelstein of New York Life. Opinions are the author’s own. Providing trusted and in-depth information for customers has always been a top ...

Only 52% of Google users click on an organic search result found on page one, and only 26% of Bing users do the same. Those stats are from A Tale of Two Studies: Establishing Google & BING ...

Have your organic search rankings dropped suddenly, even though you haven’t changed anything about your SEO approach? You may have the latest changes in Google’s algorithm to thank for that, ...