In the beginning, the ‘Clean Girl Aesthetic’ trend that was all over TikTok didn’t bother us. At the time, it seemed to champion a clean and minimalist beauty routine of dewy skin, fluffy brows and a ...
One of the most dominant TikTok trends to spawn a thousand think pieces and search-driven articles is the “clean girl aesthetic.” “Clean girl” on TikTok has almost 2 billion views. The women who ...