Projection mapping can be an impressive, high-impact advertising technique. By turning common objects like buildings and stages into interactive displays, consumers can be immersed in an ad, which ...

Projection mapping has entered a renaissance over the last several years. Always known as a dazzling grand spectacle, projection mapping is now recognized by industry leaders like Christie as a ...

Stuck at home in self-quarantine, artist and filmmaker [Kira Bursky] had fewer options than normal for her latest film project. While a normal weekend film sprint would have involved collaborating ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. What does the luxurious Venetian Macau hotel have in common with the small, early-19th century ...

Projection-mapping technology is wowing audiences and providing an impressive return on investment in the form of publicity, engagement and social shares. A still from Façade Festival, an annual art ...

Music consumption has historically been closely connected to the environments in which it is enjoyed. Before the advent of music recordings, listening to music was a social activity tied to collective ...

Editor’s Note: This article gives you all the information you need to get started with projection mapping applications. Projection mapping is hot. The market size is estimated at over 5.5 billion USD ...

Last winter, basketball fans at Oracle Arena, then-home to the Golden State Warriors, were introduced to the PlayStation game God of War. In an elaborate, multimedia promotion, animated content took ...

Innovations in the fields of projection mapping and facial tracking are allowing artists to do some amazing, and creepy, things with digital images projected onto both inanimate and animate objects.