Gap’s viral denim campaign with KATSEYE is taking over the internet — and now it’s drawing listeners back to Kelis’ classic “Milkshake.” According to data from Luminate, streams on “Milkshake” jumped ...

Gap's latest comeback didn't start in a boardroom. It started with a dance. When the San Francisco–born apparel brand dropped a denim campaign this summer featuring global girl group Katseye grooving ...

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