You've added a hot new product or spankin' new service to your offerings, and you want your customers to know about it. Or perhaps you want to make sure your customers don't forget you as they keep an ...

Direct mail provides a great way to connect with your customers. Whether you’re looking to send postcards to make local neighbors aware of your new business or letters to all existing customers ...

Capturing and organizing customer or prospect email addresses is the first basic step toward compiling a mailing list. If you've used Microsoft Excel to enter and organize the addresses, the next step ...

Mailing lists are a powerful way to communicate with existing customers and to acquire new ones. Traditional direct response mailing lists are sent via postal mail, but more and more of these lists ...