The false lash market has increasingly prioritized convenience and fleeting aesthetics over comfort, wearability, and long-term lash health. Addressing this industry shift, Jetzi introduces a new ...

Just apply this lash primer to your eyelashes before your mascara, and it can give you the appearance of fuller, longer lashes. It features a conditioning formula of vitamins B5 and E, so it's ...

The latest generation of strips is easier on the eyes, and designed for an effect that’s subtle and startlingly realistic. Clockwise from bottom left: Ardell Mega Volume 250, $6, ardellshop.com.

Unless you work in the theater, false lashes are typically thought of as a special-occasion-only addition to your makeup routine. But if you want a little lash lengthening and volumizing boost, the ...

This quick and easy lash treatment makes mascara optional.

How do you make your eyelashes look longer? The rules of beauty constantly change and evolve, but one thing is certain: long, thick eyelashes never go out of style. But making your eyelashes look ...

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If you’ve ever dreamed of having long, luscious lashes, you’re not alone. In recent years, eyelash serums have become incredibly popular, and it’s not hard to see why. These little tubes of magic are ...

Dreaming of long, naturally curled lashes without having to spend a fortune on mascaras, serums, or extensions? Good news: the solution might be hiding in your kitchen. Yes, there's no need for ...