The Smart Brick looks very similar to a normal 2x4 Lego brick, but it contains a custom Application Specific Integrated Circuit (ASIC) chip which is smaller than one of the studs on the brick itself. It’s joined by an accelerometer and a copper coil, and Lego has created its own Play Engine and Neighbor Position Measurement (NPM) system.

The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and preorders start in January.

Despite what you may feel as an individual, the many Star Wars series Disney keeps rolling out are proof enough that the George Lucas-imagined universe still has enough kick left in it. And the constant release of related products comes to reinforce that.

This is the best-looking UCS X-Wing Lego has ever created. It’s not perfect, but its faithfulness to the source material and sheer presence will impress anyone that sees it in the flesh. The new fuselage is a huge step up from previous iterations and the ...

It's Star Wars Day (May the 4th be with us!), and LEGO released a new Star Wars Ultimate Collector Series set to mark the occasion. It is a massive LEGO X-Wing Starfighter—a replica of the iconic one that Luke flies in Episode IV, raises out of the water ...

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