It’s usually a sign of what is integrated marketing communication, or IMC. Think of it like a well-rehearsed band, where every instrument plays its part to create one clear song. This guide is here to ...

Nikki Little is the senior VP at Franco and an integrated communications professional with more than 17 years of experience. My first inclination when starting this article was to write that as we ...

The new venture, Saulv, will work with clients on marketing and communication strategy, full-funnel communication, along with ...

From the rise of virtual influencers to the convergence of short-form video and UGC, here are six predictions that will shape ...

Saurabh Saksena, former president of VML India, has launched SAULV, an integrated communications agency where “imagination ...

Aman Gupta shares that for SPAG FINN Partners, 2025 was a year where accelerated growth aligned with the rapid evolution of ...

Massimo began his career in new media in 1995. Three years later, he founded the company and is recognized as one of the most important internet entrepreneurs in Italy. He was Technical Internet ...

Student Life Communication and Marketing supports the Division of Student Life with strategic communication and marketing needs. We collaborate with departments to develop and implement communication ...

Businesses must embrace mobile-first strategies and use 5G, AI and data-driven insights to deliver secure and real-time customer experiences. Mobile devices dominate global internet access, reshaping ...

Advancement Marketing and Communications promotes outreach and engagement for CU Boulder Advancement by collaborating with partners across campus to achieve CU Boulder's philanthropic goals in ...