Google’s repeated stance against ads in Gemini suggests conversational AI monetization will remain limited — and cautious — for now.

Next steps for publishers seem to focus on AI-powered brand safety and monetization features built into Google's ad platforms. The company on Thursday released several tools for publishers to help ...

Alphabet (Google’s parent company) has recently attracted a wave of optimism from analysts as its AI capabilities mature and ...

Ad-Shield’s certification partnership with Google announced Tuesday should enable publishers to gain higher dark traffic monetization. The partnership allows publishers to monetize premium Google Ad ...

KeyBanc's Justin Patterson maintains Buy on Alphabet, $200 target, eyeing AI advancements at Google I/O 2024 for new monetization. Analyst highlights potential for Google's AI assistant 'Pixie' and ...

Goldman Sachs analyst Eric Sheridan maintained a Buy rating on Alphabet Inc (NASDAQ:GOOG) (NASDAQ:GOOGL) with a price forecast of $220 on Thursday. Sheridan said that expanding upon its recent AI ...

Google (NASDAQ:GOOG)(NASDAQ:GOOGL) Cloud CEO Thomas Kurian highlighted some of the paths his company has made to monetize artificial intelligence, during his presentation at Goldman Sachs Communacopia ...

Google (GOOG) (GOOGL) on Thursday announced several updates for its sell-side adtech products—Ad Manager, AdSense, and AdMob—that will automate manual work for publishers and monetize their content ...

Google has confirmed plans to implement Web Monetization in Chrome, allowing website owners to receive micro-payments as tips or rewards for their content as an additional way to generate revenue.

In the AI era, SaaS companies face a new reality, where the unit of value is no longer a user or seat. It’s now dynamic, distributed, and measured in actions (not access). As software gets smarter, ...