Generation X, caught between the Baby Boomers and Millennials, is nearing retirement with hopes of enjoying the same financial security as their predecessors. However, recent analyses reveal ...

A raft of new surveys suggest the MTV Generation is regretful about past financial missteps, anxious about the current economy and fretful about the future. Many Gen Xers sense they haven’t saved ...

Forbes contributors publish independent expert analyses and insights. Shelley E. Kohan covers the retail industry and is based in New York. Gen X consumers expect intuitive, low-friction digital ...

When it comes to retirement, the baby boomers get all the attention but it is Generation X that faces a retirement crisis. The Retirement Income Institute looked at the challenges that Gen X must ...

Gen X, also known as the "forgotten generation," faces some serious financial challenges. Born between 1965 and 1980, this group faces challenges in maintaining financial stability. In fact, according ...

Three in four Americans ages 45 to 60 say they expect to overspend for the holidays. They’re “sort of like the glue within the consumer spectrum.” By Kailyn Rhone The first ad Kerry Johnson noticed ...