AUTOPOST on MSN

Infiniti is the new Oldsmobile: Genesis just proved that being a niche Korean brand is better than being boring

Genesis, the luxury arm of Hyundai Motor Company, is rapidly transforming its position in the U.S. market, evolving from a ...
The Drive

Genesis Leaves Infiniti in the Dust, Eyeballs Lincoln Next as US Sales Rise

A decade ago, Genesis arrived. Spun off from Hyundai as a dedicated luxury brand (a la Lexus in 1990), it launched with a barebones lineup and a mandate to take the fight to the traditional segment ...
Hosted on MSN

Can Genesis Succeed Where Lexus and Infiniti Struggled? EVs and Software Could Be the Ticket

Korea’s luxury brand is on a roll, and now it turns to Europe to take on its legacy rivals on their home turf. Europe is the Bermuda Triangle for many (non-European) luxury auto brands. Infiniti and ...
Electrek

Genesis emerges as a dark horse in the luxury EV space as even bigger plans unfold

Over the past ten years, Genesis’ sales have grown “faster than any luxury marque in history,” according to Hyundai’s ...