Accounting procedures may baffle you, and legal statutes may daze you, but if you're like many small-business owners, the one facet of your business that you can comprehend and that sustains your ...

Many forces can affect consumer behavior, yet recently I can’t think of one greater than the pandemic. This reality, coupled with timing and opportunity, allowed many industries to thrive, especially ...

Digital transformation is impacting every industry, and the automotive industry is no exception. With electric and hybrid vehicles on the road increasing significantly over the past 10 years, the ...

If I were a budding founder building a product in early 2021, my first consideration would be timing. What will the world look like in the next 6, 12, and 24 months? Where will my product fit in the ...

The study of consumer behaviour is largely to understand what makes a customer tick, be it a retail customer – buying things for ‘personal’ consumption or institutional buyers buying products and ...

Retailers and marketers who were looking forward to a “more-normal” summer and back-to-school season in 2021 quickly realized that the pandemic rollercoaster had other plans. In fact, the real ...

Success in the retail business isn't simply a matter of providing consumers with the opportunity to buy your goods. Your customers themselves define your enterprise, almost as much as your product ...

Air travel intelligence company OAG recently surveyed 2,000 North American travelers to determine which factors affect airline customers’ loyalty and booking choices. The results, outlined in its ...

SYDNEY—Woolworths Group Ltd. said elevated inflation was already having an impact on the behavior of customers shopping in its Australian supermarkets after reporting a small rise annual profit from ...