Affinity Bias: We all have a natural tendency to gravitate toward people similar to us in terms of race, ethnicity, gender, age and lifestyle. This unconscious bias can lead us to hire people who look ...

Learn about self-enhancement, a bias by which individuals overvalue their own successes. Discover its implications, examples, ...

The proportion of normal cells, especially immune cells, intermixed with cancerous cells in a given tissue sample may significantly skew the results of genetic analyses and other tests performed both ...

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Failure to follow this basic principle of population science -- a common complaint about research in the cognitive sciences -- can profoundly skew the results of brain imaging studies, leading to ...