I’ve been convinced Lego Smart Play is actually incredible, and all it took was some classic space jazz.

Even your Legos are going through a technological revolution. The toy company unveiled its “most significant evolution” in 50 years — the Lego Smart Brick, a standard 2×4 Lego brick with a tiny ...

An updated version of Lego Minifigure: A Visual History launched earlier this month, offering a comprehensive look at everything that’s happened in the Lego universe since the last edition dropped in ...

I think we can all agree… We spend A LOT of time looking at screens in this day and age. Whether it’s for work or play, whether we’re young or old, whether we mean to or not, screens have just ...

LEGO is getting educational as it debuts its latest LEGO Ideas set with the evolution of STEM. STEM Stands for Science, Technology, Engineering, and Mathematics and was shaped by brilliant minds like ...

LEGO's first foray into The Legend of Zelda came in September 2024, when it launched a Great Deku Tree set. This included ...

The clogs come with a very unique (and very meta) Lego Minifigure.

The first minifigure as we now know it emerged in 1978—and along with it, the formation of some of Lego’s most enduring sub-themes, including Town (now City), Castle (now a wider, but still sparse, ...

LEGO does not reinvent itself very often. It’s a toy company that has been iterating on the same idea for decades. It patented the LEGO Brick almost 66 years ago, and any piece you buy today will work ...

Lego has unveiled new electronic bricks and minifigures, that make lights and sound as you play with a new range of Star Wars sets.