Email marketing is a powerful tool that can build customer trust and connections, drive traffic to your website and convert leads into loyal customers. However, it’s not enough to send emails and hope ...

Email marketing company Litmus is offering a new analytics feature that it says can provide a single view of email campaign performance and engagement. The new tool, the Litmus Integrated Insights ...

Google announced two new features in Google Analytics updates that aid how users manage the administration of reports. It issued a redesign of the administration page and an email scheduler update.

The mass store closures prompted by COVID-19 in spring 2020 could have spelled disaster for equestrian specialty brand Kerrits, which had operated as a wholesale-only business for over 25 years.

The MarketWatch News Department was not involved in the creation of this content. LAFAYETTE, Calif., Feb. 18, 2026 (GLOBE NEWSWIRE) -- Mocha, the first full-stack AI web site and web app builder ...

Data analytics are constantly evolving and becoming ever more relevant in today's marketing. In my own experience helping companies across industries refine their digital marketing, I have seen how ...

SAN FRANCISCO--(BUSINESS WIRE)--Keen IO, the data analytics platform company, today announced it has partnered with SendGrid, a leading customer communication platform that drives engagement and ...

Email service provider Adestra has launched a new product that allows users to identify the conversion rates of their email marketing campaigns using any web analytics provider they like. Adestra says ...

Oracle is releasing the Oracle Analytics Server 2026, designed to address everyday challenges head-on: adoption, performance, governed self-service, and operational efficiency.

LinkedIn added new email metrics for newsletter publishers. New data include emails sends and open rates. LinkedIn notes that the reported data is only an estimate. LinkedIn now offers email analytics ...