Innovative technologies of the Fourth Industrial Revolution (4IR) are transforming and modernizing the way data is generated, collected, and analyzed across different industries and fields of study. 1 ...

Erik Huberman is the Founder and CEO of Hawke Media, a full-service outsourced CMO and marketing consultancy based in Los Angeles, CA. For years, digital marketers relied on third-party cookies that ...

Survey work is a series of complex processes. At the outset, there is sample and questionnaire design, as well as field training. During the data collection stage, there is monitoring and remedial ...

Data collection is the process of gathering and measuring information used for research. Collecting data is one of the most important steps in the research process, and is part of all disciplines ...

The world runs on data, and businesses increasingly rely on it. However, traditional data sourcing methods often present challenges related to diversity, transparency, privacy, and cost. This article ...