Roblox has expanded its advertising platform as part of its efforts to position itself as a core marketing channel for brands ...

“Game On” is The Fly’s weekly recap of the stories powering up or beating down video game stocks. NEW RELEASES: This week’s biggest new release is Take-Two’s (TTWO) first-person shooter game ...

Online gaming platform Roblox is launching a TikTok-like short-form video feed for sharing gameplay moments, the company unveiled on Friday at the Roblox Developers Conference. The company also ...

Roblox will begin rewarding creators for persuading players to partake in and return to the metaverse gaming platform. According to the company, two new “Creator Rewards” programs, as well as new ...

Roblox said in a post to its creators that it understands that connecting their experiences with the right players is essential for their success. That’s why its working on discovery. The company said ...

Incentive is a word that can mean different things to different people. For those who are “being asked to do something” by a “higher power,” the question often becomes, “What do I get for doing this?” ...

Announced at the Roblox Developers Conference (RDC), New Tools and Increased Earning Potential Make it Easier for Developers to Create, Scale, and Thrive on the Platform SAN MATEO, Calif.--(BUSINESS ...

When you play a video game from a AAA developer or even a rather skilled indie developer, there are certain basic things you can find within those titles that you wouldn’t expect to find in the ...