Tech experts are all about automation for speeding up processes, but sometimes a slower approach works better—for example, when testing a website or software product. While automated testing can ...
Stakeholders have identified the need for a new software application. Business analysts have studied business practices and workflows, defined requirements, and requested functionality. Development ...
Opinions expressed by Entrepreneur contributors are their own. Amazon Fire Phone, Google Glass, New Coke and Nintendo’s Virtual Boy: What do all these products have in common? They didn’t sell.
Retailers are relying on their web sites, mobile-optimized sites and apps to create a positive shopping experience for their customers. As a result of an uptick in multi-device interactions, usability ...
Usability testing on friends and family is a good start, but are they really going to give you an honest answer? When it comes to planning usability tests, it remains surprisingly difficult for many ...
With the lines between online and offline experiences becoming increasingly blurred, businesses need testing strategies that cover every step of the experience. With end-to-end testing now commonplace ...
The fundamental purpose of user testing is to better understand and empathize with the core users of a digital product. Unfortunately, user testing is often an afterthought. From card sorting to ...
No product will be successful if it doesn’t provide its users with a good experience. Entrepreneurs know this. But it can be challenging to know what users need and want in a product experience. My ...
User testing involves evaluating the functionality and user-friendliness of a website, app or other digital product. Testers often record a video of themselves using the product as they attempt to ...
Usability is not a new concept and has been part of the healthcare discussion for several years. Healthcare solutions offering intuitive user experiences reduce clinician burden and decrease task time ...