Small businesses must make sense of the large amount of information they receive. Here’s how to understand big data so you ...

There’s no doubt that the average internet user has no idea exactly how much of their information is making its way into various company’s Big Data engines. In the vast majority of cases, this ...

Our last two installments of the Big Data & Customer Intelligence series focused on predicting and influencing customer behavior. In this article, we’ll take a look at methods for determining customer ...