Transparency is key. If users understand when they’re engaging with AI-generated media and can opt in knowingly, brands can ...
Forbes contributors publish independent expert analyses and insights. Dan Gingiss covers news impacting your customers and employees. Everything about artificial intelligence tends to move at warp ...
Instead, brands must challenge themselves to be true innovators—not playing it safe with new tech but taking the types of big creative swings and risks that AI can’t replicate. As the online world ...
McDonald’s Netherlands AI-generated commercial leaned on scenes that critics say looked distorted, cynical and out of touch with the holiday spirit McDonald's Netherlands released a Christmas ad on ...
Coca-Cola is doubling down on AI. On Nov. 3, Coca-Cola released its latest “Holidays Are Coming” ads on YouTube, and for the second year in a row, some of them are generated with artificial ...
Jeep recently launched an advertising campaign leveraging artificial intelligence-generated imagery. The marketing tactic stands to save companies time and money. Experts compared ethical concerns ...
Update: McDonald’s has issued a very strange response to the drama. Thanks to the rise in popularity of generative AI, mainstream companies like Coca-Cola and Google are jumping on the bandwagon to ...
McDonald’s in the Netherlands has been skewered online over its 2025 Christmas commercial, which was created entirely by artificial intelligence. The fast-food giant is the latest major corporation to ...
SUQIAN, CHINA - OCTOBER 9, 2025 - An illustration photo shows Sora2 logo in a smartphone with the OpenAI logo in the background in Suqian, Jiangsu Province, China on October 9, 2025. (Photo credit ...