The Facebook ads winning in 2026 use simple, repeatable structures that make problems, benefits and proof immediately clear.

We Are Social and Meltwater data show India as Threads’ biggest ad market globally, while Taiwan and Hong Kong lead reach ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. We’ve all heard about the fear of missing out (FOMO), but what about the fear of new formats ...

Reddit is introducing a new ad format that looks similar to posts made by users on the platform, the company announced on Thursday. The launch comes as Reddit is readying its initial public offering ...

Emodo, a wholly owned subsidiary of Ericsson, has released findings from a study that highlights the need to optimize creative formats in ad slots that maximize attention, engagement, and recall. The ...

Meta will expand the advertising capabilities of Threads, its Twitter/X rival, bringing it to all the markets it currently ...

Following the inclusion of third-party verification, Meta is introducing additional ad formats to its newest social media platform, Threads, in preparation for holiday shopping. “When new media setups ...

Gino Sesto is the Founder of DASH TWO, a media buying agency in Los Angeles, specializing in out-of-home advertising & digital advertising. One of the best things about out-of-home (OOH) advertising ...

NEW YORK—The IAB Tech Lab has launched “Ad Format Idol,” an initiative to standardize emerging connected TV ad formats. The global standards-setting body said its new project seeks help from ...

FuboTV, the sports-first live TV streaming platform, has announced the availability of four new interactive Connected TV (CTV) ad formats to further drive audience ad engagement. The personalised and ...