When you are running an online advertising campaign, you are facing an inherent challenge that has frustrated many. People don't really like to click on ads. In fact there are many tools out there ...

All of the clicks for online ads are derived from a mere 16% of internet users, according to a recent study by comScore. That means, you’re optimizing your ad for that 16% of users — a very small ...

Banner blindness is the phenomenon of users consciously or subconsciously ignoring web banner adverts. It can be so powerful that users tend to ignore all content resembling a banner advert – even if ...

Tari Akpodiete has what might be called a mildly unnatural preoccupation with banner ads. For the last couple of years, she's been copying just about every one she's come across onto a website, and in ...

AudioGO, the self-serve digital audio ad buying service from AdsWizz, is now fully integratrated with popular design platform Canva. The integration enables AudioGO advertisers to easily create ...

Contrary to lore, there was no “first” banner ad. When HotWired, Wired magazine’s digital arm, launched 20 years ago, it did so with not one, but many, banner ads to support its exclusive digital ...

NEW YORK--(BUSINESS WIRE)--CitrusAd unleashes Banner X on their retail media platform in the USA which provides brands and retailers with click through rates that are on average 10 to 30 times ...